By Oliver Wight Partner, Andy Walker and Oracle EMEA Strategy Director, Jaime Marijuán Castro.
In this environment, predicting what the business will look like in two or three years’ time is more difficult but more important than ever. A robust Integrated Business Planning (IBP) process is non-negotiable and this stands or falls by the accuracy of the demand plan.
Lässt sich in diesem Umfeld verlässlich vorhersagen, wie das Geschäft in zwei oder drei Jahren aussieht? Diese Prognose ist schwieriger, aber auch wichtiger denn je. Ein robuster Integrierter Unternehmensplanungsprozess (Integrated Business Planning Process IBP) ist dafür unabdingbar; seine Realisierung steht und fällt mit der Genauigkeit des Bedarfsplans.
Success in today’s consumer-driven business climate depends on meeting customer demand as efficiently and profitably as possible. Accurate demand planning is vital; not only does it provide the very foundation on which future plans can be made, it allows the business to anticipate changes in demand in plenty of time and respond accordingly.
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