CPG Supply Chain Connect
An Exclusive Invite-Only Forum Connecting CSCOs And Senior Supply Chain Executives At Europe’s Leading CPG & FMCG Firms
Join Supply Chain decision-makers at Europe’s leading CPG & FMCG brands and be profiled on your specific interests in order to have the most productive learning and networking experience.
With a mix of high-level strategic panels and interactive discussions focused on your biggest supply chain priorities, you’ll be able to benchmark your strategies and capabilities to stay ahead of the curve. Plus, meet with hand-picked solution providers that match your interest to determine who is best placed to meet your end-to-end supply chain needs.
Join Oliver Wight Partner Birgit Breitschuh's presentation to explore How to leverage data and insights to turn demand forecasting into demand planning with a true competitive advantage.
Birgit has developed real expertise in both innovation and supply chain management in a career that spans two decades working for major FMCG companies, Unilever, Kraft, and Wrigley (Mars). Birgit believes personal engagement at all levels of an organization is key to success.
As an Oliver Wight Partner, Birgit draws on an extensive background in change management to deliver optimal performance for an array of organizations. She emphasizes the importance of high-quality internal communications, ensuring each employee understands the company’s long-term strategy and their individual role in achieving it. Birgit is engaged with a broad range of industries including pharmaceuticals, FMCG, and tier 1 and tier 2 suppliers of major manufacturers and service providers. Combining her industry experience with multilingual skills, Birgit is able to initiate change management across a variety of international markets and businesses.
How to leverage data and insights to turn demand forecasting into demand planning with a true competitive advantage
• The limits of classic demand forecasting
• How to avoid the common pitfalls of demand forecasting?
• How to predict demand and where does ownership reside?
• The relationship between predictive analytics and demand planning
• Why does demand planning remain critical to be competitive?