An issue that is prevalent across all industry sectors is that of a growing portfolio of products and services, that gets expanded over time as new products and variations of existing products get introduced, to enable the achievement of the strategic growth goals of the company. These new products and services are vital to enable companies to open up new markets and attract new customers, by differentiating themselves from their competitors.
Healing Healthcare - transforming the drug life cycle
Integrated Product Portfolio and Project Management: The art of new product demand planning
Driving Excellence in Product Management
Integrating Product Management