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"Demand Management" returned 22 results

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White paper

2nd September 2020

Blind Spot - How Demand Management and Integrated Business Planning Are Used to Optimize Trade Spend Investment

Any company struggling to manage trade spend will find this white paper useful. It provides a case example of a company that optimized trade spend investment using Demand Management and Integrated Business Planning processes. Business growth increased significantly while trade spend investment overa...

White paper

2nd September 2020

Demand Control - An often missing link in a demand management process

Demand Control: An Often Missing Link in the Demand Management Process. This white paper defines demand control and the role of the Demand Controller, outlines the benefits of a good demand control process, and provides a compelling argument for why a demand control process should be in place. ...

White paper

2nd September 2020

Demand Management - A sales and marketing process

In the consumer-driven business climate of today, the most successful organizations are those that can meet customer demand, as efficiently and profitably as possible. Even if you are one or more steps removed from the consumer, it is vital their needs and wants run through the bloodline of your ent...

White paper

2nd September 2020

Demand Management - Lessons Learned

This white paper is based on the lessons learned by Oliver Wight Partners in helping companies, large and small, implement demand management processes over the past 20 years.

White paper

3rd September 2020

Role of Technology in Demand Management

This is an excerpt from the book, Demand Management Best Practices: Process, Principles and Collaboration, published by J. Ross Publishing. Crum and Palmatier write about best practice solutions that will improve overall business performance for supply chain partners and all functions within a compa...

White paper

3rd September 2020

The Power of Insight - Statistical forecasting as part of integrated demand management

Success in today’s consumer-driven business climate depends on meeting customer demand as efficiently and profitably as possible. Accurate demand planning is vital; not only does it provide the very foundation on which future plans can be made, it allows the business to anticipate changes in d...

White paper

3rd September 2020

Want to Execute Your Strategy and Improve Financial Performance?

This white paper tells the story of one company that links Demand Management to strategy via its Integrated Business Planning process – and one company that does not. The white paper contrasts the financial performance of the two companies. It also contrasts the culture and quality of work ...

White paper

13th May 2021

Making the Case: The ROI of Demand Management

This paper shows how to evaluate and communicate the value of improving the credibility of the demand plan. Several templates are included to help in quantifying and documenting the return on investment. You will learn: • Four Considerations for Improvement • Why A Change of Mind...

White paper

21st June 2022

Getting the Most From Demand Management

A demand plan is more than a forecast. It integrates with other business processes and aligns with the supply and financial plans. A sustainable demand management plan is one where a consensus is reached and accountabilities for executing the plan are clearly defined. Read a series of articles wr...

Industrial/Manufacturing

4th February 2019

Industrial Manufacturing

As demand accelerates, how can manufacturing organizations balance growth, visibility, profitability, cycle times, demand, and complexity in the supply chain? Organizations must equip themselves with the right processes, tools, and people to gear up for growth. Collaborative demand management will s...